Page 212 - Simply Abu Dhabi Magazine VII

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S I M P LY A B U DH A B I
S IMPLY WONDERFUL
V E R T U
B A N G & O L U F S E N
P A N A S O N I C
H A S S E L B L A D
W
e’re living in an age of
innovation, where the world’s
greatest scientists, engineers,
technicians, artists and creatives are joining
forces to create products we can only
describe as Simply Wonderful.
Innovation is the creation of better or more
effective products, processes, services,
technologies, or ideas that are readily
available to markets, governments, and
society.
Whereas invention is the creation of a brand
new idea ormethod, innovation often refers
to refinements or adjustments, which may
take place in quick and endless succession
of each other. The work of a skilful
innovator can have the same impact – or
greater – as that of a brand new invention.
Innovation comes from the Latin innovar,
“to change”. As such, it differs from
improvement, in that it refers to the notion
of doing something another way, rather than
doing the same thing better.
And when innovation coincides with
opulence, luxury and high-end lifestyle,
that’s when we get interested – and make
sure we tell you about it!
Here, A&J take a look at all things
wonderful: smartphones, media players,
quirky gadgets, and other amazing
accessories…