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Top racing drivers attended the
launch of the innovative brand’s
new presence in AbuDhabi.
he acclaimed Swiss luxury brand Richard
Mille has announced its presence in Abu
Dhabi through a new cooperation with Al
Manara International Jewellery. RichardMille creations
are now available at AlManara’smust-visit boutique in
MarinaMall, AbuDhabi.
The celebration to mark the luxury brand’s new Abu
Dhabi ‘home’ was attended by Felipe Massa as well as
British racing driver Martin Brundle, another partner
of the brand. The distinguishedpairwere accompanied
by President and CEO Richard Mille and by Peter
Harrison, CEO of Richard Mille Europe Middle East
and Africa.
Richard Mille is synonymous with innovation,
exceptional workmanship and avant-garde luxury. So
when in March 2011 Richard Mille became official
time-keeping partner of YasMarinaCircuit, to celebrate
the impressive association, it launched a limited edition
watch – the RM 011 Felipe Massa Flyback
Chronograph YasMarina Circuit.
As its full name suggest, theRM011was first developed
by Richard Mille in collaboration with Portuguese
Formula 1 driver Felipe Massa. It features a flyback
chronograph, an annual calendar function, 60-minute
countdown timer, oversized date, 12-hour totaliser and
a remarkable case design combining a titanium central
case band with a white gold bezel and caseback.
The limited edition RM 011 Yas Marina Circuit has
been presented in an exclusive livery inspired by the
colours of YasMarina,with a bright blue inner bezel and
a white rubber strap. Only ten of the 18k white gold
watches have been made, and they are now available
exclusively at theAlManara retail store inMarinaMall.
Abdul Hamied Seddiqi, Chairman of the Board of
Directors of Al Manara International Jewellery, is
delighted tobe presentingRichardMille toAbuDhabi’s
refined customers.He says: “Over thepast year,wehave
seen an increase in watch collectors and enthusiasts
across the UAE, and today the clients are more well-
informed about Swiss timepieces. By continuously
updatingour collections andpartneringwithestablished
brands, we ensure that watch lovers and connoisseurs
will always find a variety of magnificent watches to
choose from.”
Since its debut in 2001, RichardMille has always been
represented in the most prestigious retail addresses
worldwide. And at a time when the renowned brand is
reinforcing its presence in the region, Al Manara was
recognised as the partner of choice.
RichardMille, thePresident andCEOofRichardMille
watches, says: “Richard Mille gained recognition by
creating watches with a strong identity; we pioneered
and revolutionised high-endwatchmaking by applying
concepts and materials from the world of motorsport
and aerospace.
Our cooperation with Al Manara reinforces our
presence in the region where we’ve ongoing
partnerships with Yas Marina Circuit and Manchester
City Football Club. The association with Al Manara
confirms the brand’s natural connection with Abu
Dhabi. Through this partnership we wish to further
engage with the local community and with the many
customers who already support us with passion across
theMiddle East.’’
Osama Seddiqi, Felipe Massa, Mohammed Seddiqi and Martin Brundle
Mohammed Seddiqi, Felipe Massa, Richard Mille and Osama Seddiqi
RichardMille hitsMarinaMall with an exclusive
chronograph at Al Manara International Jewellery