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A graduate of l’Ecole Supérieure de
Commerce de Nantes Atlantique in France,
Mr le Masne de Chermont is a veteran of Asia,
with over twenty-two years of experience in
the luxury goods sector. Prior to Shanghai
Tang, he held executive-level positions at
brands within the Richemont Luxury Group –
which includes Piaget, Baume & Mercier,
Officine Panerai and Cartier. He first joined
the group’s London operations in January
The new Shanghai Tang
Dragon Plateau’ collection
The Shanghai Tang Autumn/Winter 2012
collection leads lovers of luxury through the
phenomenally beautiful landscapes and the
impressive cultural heritage of the Tibetan
The collection was inspired by the traditional
tale of Jade Dragon SnowMountain and Haba
Snow Mountain – a journey around the
impossibly picturesque peaks of Yunnan
province. The stunning garments take us into
a nomadic world of spirituality, subtlety, and
nature: The world’s gentlest and purest
elements mingle with its savage beauty.
Women’s collection
The thrilling designs of the new Savage Beauty
women’s collection evoke the sights and
landscapes of the exquisite highland
mountains. Traditional Tibetan rugs,
camouflage, and mountain streams are among
the inspirations for designs that incorporate
bold animal prints, silk twill dresses, and crystal
clutch bags. In an exquisite blend of fabrics,
materials and colours, metallic bronze textures
mix with splashes of turquoise brights. The
Savage Beauty pieces are absolutely stunning.
Another Shanghai Tang collection, called
Sacred Robes, pays tribute to the traditional
way of life in the Jade Dragon SnowMountain.
It impressively employs hues of burgundy,
yellow and sun-scorched scarlet familiar from
the robes of Buddhist monks.
The inspiring balance between opulence and
piety, the ornamental and the spiritual, is
powerfully communicated. Sophisticated silk
jersey dresses and blouses incorporate the
Sacred Wall print, which refers to the walls of
temples dramatically set on the sides of
mountains. Amazingly, these have survived
harsh winds, snow, extreme cold and heat,
droughts and more.
The Mosaic print from Shanghai depicts the
lotus, peony and waves, mixing the richness of
Chinese heritage and Tibetan culture.
Presented in rich reds, or gold and black colour
combinations, the superb Mosaic print makes
a statement on silk twill wrap dresses, modern
qipaos, and silk/wool blend scarves.
The sublime coats of Autumn/Winter 2012 use
telling details like statement Chinese knot
buttons on long shearling coats, quilting on
leather jackets, and elaborate embroidery on
padded down jackets, to add a chic, dramatic
finish to this season’s outerwear.
Shanghai Tang also has an exquisite collection
of accessories for the season. For example, the
brand has reimagined the Mongolian Hobo
bag in new colours and finishes, including
supple deer skin and wave-patterned fine
leather. The exciting colour range includes hot
pink and burnt orange.
Men’s collection
In the Shanghai Tang Men’s collection, the
powerful Radical Neutrality range oozes
effortless style and simplicity. It takes advantage
to gorgeous effect of an elegant palette utilising
muted greys, khaki and olive greens.
A sublime leather-trimmed padded jacket is
one of the stand-out items of this sophisticated
collection. Partner the garment with slim-cut
cargo pants for a subtly refined look this winter.
The Hyperculture range, on the other hand,
takes bold colours and imaginative
juxtapositions to travel down thrilling and
unexpected fashion routes. With a nod to
diverse cultural references and the Bohemian
underground, take a chance and unleash your
You could add a bold twist to your elegant party
outfit with Shanghai Tang’s Festive range for
men. Dashing silhouettes are enlivened with
deep red hues and intricate Chinese motifs.
Shanghai Tang is always worth a visit when
you’re lucky enough to find yourself in a city
with a boutique. In particular, when you next
happen to be in Hong Kong, the Shanghai
TangMansion is now open at 1 Duddell Street,
Central, Hong Kong – it’s definitely worth a