Simply Abu Dhabi XIII

I n what is sure to be exciting news for readers of ‘Simply Abu Dhabi’ and lovers of luxury, the dazzling creations of Messika Paris have joined the prestigious brand portfolio of Ahmed Seddiqi & Sons and will be available at select stores across the UAE. Recognised internationally as diamond experts, with decades of expertise, the Messika vision is one of celebrating a passion for unique and expressive diamond jewellery. Showcasing multiple diverse and expansive ranges of diamond jewellery lines, four popular collections will form the crux of the UAE selection including Promess, Eden, Move and Butterfly, along with additional pieces that have been specially selected to cater toMiddle Eastern tastes and aesthetics. Bridging a range of designs and creative styles that span from classic chic tomodern and cutting edge, Messika offers customers the chance to indulge their passion for all things beautiful. Sparkle, transparency, modernity and femininity are the watchwords of theMessika universe. The brand emphasises the personality of its founder and creator, Valérie Messika, who is young, joyful, and lives life to the hilt. Her jewellery shines, illuminates and moves to create an irresistible appeal. A signature of Messika jewellery is the extreme flexibility of its pieces. Indeed, the ‘Skinny’ collection allows the pieces to fit every size and flatter every shape, while remaining very comfortable, thanks to the diamonds strands that are made elastic through an arrangement of nano-springs. With Messika joining its prestigious portfolio of luxury brands, Mr. Abdulmagied Seddiqi – Chairman of Ahmed Seddiqi and Sons – commented: “Like us, Messika has a strong vision and legacy, and is a company rooted in passion for their craft – sublime diamond jewellery. Messika designs are immensely popular internationally, and we are pleased to welcome them to their first permanent presence in the United Arab Emirates.” Valérie Messika added her thoughts: “Our partnership with Seddiqi is magical, as it symbolises the meeting of 2 families. Messika has a strong family history, and it is the same on Seddiqi’s side, where the company is family owned and follows a similar ethos. So we understand each other very well, we work the same way: the spirit of family business is very strong. It is an honour for me to be working with them.” Sparkle, Modernity, Femininity – Messika Paris brings its premier diamond jewellery to theUAE 1 8 0 S I M P LY A B U DH A B I