SimplyAbuDhabi XV

2 2 8 S I M P LY A B U DH A B I What were the inspirations behind the design? The design was inspired by the image of the wolf as a powerful predator about to attack its prey. If you look closely at the styling cues of the Lykan HyperSport, you will see it resembles the style used back in the 70s by famous designers such as Gandini with some of the most iconic automobiles of all time. We also implemented the letter V or number 7 in Arabic in many parts of the vehicle such as the roof, side panels, lights and air blades to represent the limited number of Lykans to ever be produced. The seven could also be considered a lucky number, with the seven continents, seven wonders of the world, seven days of the week and even the seven Emirates of the UAE. What technologies are featured in the Lykan HyperSport? The Lykan HyperSport features the first mid-air holographic display system with interactive motion. By projecting floating images in the air with the infotainment controls and display, the driver and passenger can interact with the music, telephone, GPS, video etc., by simply clicking on floating images inmid- air! This system is a revolution in technology and a breakthrough in the automotive industry – the first time such a system is integrated in a vehicle. Only seven cars in the world will ever have this mid-air hologram display – the seven Lykan HyperSport vehicles. The dashboard cluster of the Lykan is also very advanced, produced by ID4MOTION in the Netherlands. The cluster can be completely customised at any time with a simple USB upload and the whole design can be changed according to requirements, taste or even the mood of the driver. Tell us about the ownership experience for Lykan HyperSport owners. Lykan owners automatically get a one-year Global Elite concierge membership, which provides 24/7 access to a dedicated concierge. Global Elite is the most esteemed service in the world – they can make anything possible. A unique limited edition watch (limited to only seven watches produced in the world by our Swiss luxury partners) is also offered to the owner upon signing the purchase contract. Lykan owners are part of a very exclusive and prestigious group that benefits from annual events, gala dinners and track days around the world as part of the WMotors lifestyle. Why is such limited production important for the Lykan HyperSport? The Lykan HyperSport is distinctive due to its rarity in the world. By creating such an exclusive vehicle, we are able to build a masterpiece while generating incredible exposure to the name and positioning the brand in a very selective new niche market. Also, the extreme design of the Lykan can only be implemented with hand-crafted techniques, thus making a larger number of production units very hard. In what markets is the Lykan HyperSport available? The car is available in all markets; however, we are currently mainly focusing on the GCC market. The Lykan HyperSport was initially launched in the Middle East and GCC countries through special events in Dubai, Abu Dhabi, Kuwait and Lebanon, followed by a European tour in Belgium, Italy, Spain, and recentlyMonaco, with the launch of the Generation 2 Lykan HyperSport Black Edition.