SimplyAbuDhabi XV

S IMPLY FOOD B Y K E R R Y S M I T H 6 3 S I M P LY A B U DH A B I V ibrant, lively, with an unmistakable relaxed sophistication… That’s L.A.’s signature style. And with the opening of BOA Steakhouse in Eastern Mangroves Promenade, Abu Dhabi now has an exclusive destination for relaxed dining with a California twist. After opening two wildly successful locations in the Los Angeles area, BOA selected Abu Dhabi’s stunning new retail and lifestyle hub, EasternMangrove Promenade, as the site of its third venture – its first outside of the United States. LeeMaen, founding partner of Innovative Dining Group, which owns BOA Steakhouse, said: “We are honoured to open our doors in Abu Dhabi and cater to the city’s local and global community. We’ve been looking for the right international opportunity and couldn’t have picked a more unique place for our first location abroad.” Steakhouse fare is a classic American dining concept, one that BOA have brought into the modern age by combining the very best of tradition with a light, easy-going flair. BOAmaintains the focus on the highest-quality steaks available, served with contemporary takes on time-honoured side dishes. But where the established steakhouse experience in the U.S. has become synonymous with dark wood and stiff, formal service, BOA has infused new energy and – dare we say it? – a sense of real fun into the proceedings.