Simply Abu Dhabi Magazine XVI

2 8 6 S I M P LY A B U DH A B I I mpeccable standards, cutting-edge technology, and luxurious English design: legendary motoring company Bentley and Vertu, the manufacturer of luxury mobile phones, represent the best of British engineering in their respective fields. So the announcement in mid-2014 that the two UK luxury brands had formed a partnership was met with a great deal of anticipation. And now, with the release of their first jointly-created product, the Vertu for Bentley smartphone, the wait for the result of their collaboration is over – and it’s every bit as special as expected. The Style The Vertu for Bentley handset, with its combination of audio performance and curated services, delivers a unique sensory experience. Swathed in quilted calf leather in the classic Bentley shade of Newmarket Tan and stitched with a diamond pattern, the smartphone touches on all of Bentley’s signature design features. The supple leather is encased in durable, yet lightweight, titanium, which features tactile diamond knurling. This detailing on the side rails is complemented by an engine-turned pattern on the handset’s titanium back plate, which opens to reveal the engraved signature of the craftsman who meticulously constructed the phone, from start to finish, at Vertu’s headquarters in Church Crookham, England. The traditional ceramic pillow, synonymous with established Vertu handsets such as the Signature and Signature Touch collections, has been subtly remodelled to feature a sleeker pillow trim, to reflect Bentley’s elegant and sophisticated style. Each and every Vertu for Bentley phone celebrates the new partnership by sporting an understated, metal Bentley ‘B’ wings motif on the face of the handset. The complimentary slip case which accompanies every Vertu for Bentley handset also depicts the Bentley logo, embossed on the Newmarket Tan calf leather. The Services The Vertu for Bentley handset comes with the full spectrum of exclusive services that the luxury mobile phone manufacturer has become renowned for – comprising a dedicated Vertu Concierge service, curated events and experiences via Vertu Life, and security services fromVertu Certainty – alongside a unique Vertu for Bentley app, which delivers exclusive Bentley content directly to the device. This bespoke application provides customers with access to official Bentley articles, exclusive experiences, recommended routes and dealer information, as well as a shortcut to the Touch Screen Remote features for Bentley Flying Spur drivers. Exclusive Bentley experiences and the latest Bentley content for owners and enthusiasts, plus Bentley dealer and service centres, are also offered. In addition, the Vertu for Bentley smartphone features custom start-up animation, 3D clock, 3D wallpaper and Bentley wallpapers. Bentley andVertu Connect with Special Edition Smartphone