Simply Abu Dhabi Magazine XXIII

2 5 5 S I M P LY A B U DH A B I W e live amongst an abundance of screens. Whereas once the TV and the cinema screen were a treat of entertainment, now the screen is so ubiquitous that we scarcely notice how much it features in everyday life. Whether it is for work, pleasure, or most commonly both, screens constantly inform us of and reflect back the world at large. But the information flow needn’t be a one-way system, and rather than just consuming everything we see and hear projected from screens, we can become the creators of what we wish to see. Record numbers of people are making their own film content and the rise of video viewing in media consumption is staggering. With a mobile phone, everyone is effectively a filmmaker. The difference is in doing it well: like any art form, filmmaking is a complex craft. The filmmaker is an artist with a broad palette, and inspiration can be harnessed to capture and tell unlimited stories.