Simply Abu Dhabi XXVII

outside, as outside so within.” JK7 ® ’s intention is to be part of an overall healthy lifestyle. In life, one may choose to do a few, or several wellness focused habits or actions, only to then apply compromising products all over ones face and body, thereby lessening the effects of what they intended. Once considered a quaint, non-conforming, bohemian undertaking, Natural and Organic skin care, is far beyond a movement, it has an established place amongst the behemoths of the cosmetic industry. The dissension in the market place amongst consumers and the industry, as to whether organic, natural, and environmental consciousness is really worth the effort, or even necessary, is dissipating as more evidence mounts of synthetic chemical intake. Whether exposed through the environment, ingested or applied, the negative outcomes of synthetic use have become clear. It is known that using and eating chemically based products has counter- productive results after a time. Mass market saturation is not in the sights of this skin care company, having created true high performance luxury products that will never be compromised on any level. With a core value to continue to bring the most impeccably luxe products to the market, JK7 ® vows to remain as precious and special as it is today, always. JK7 ® ’s formulations are indeed highly complex, but according to devoted JK7 ® patrons, the dynamic results are straight forward. In a results driven world, that is all that counts. Whatever the industry you reside within, if you create something yet unseen that also commands a high price tag, you’ll be asked to explain the why behind the difference. Dr. Klein, the creator of JK7 ® Luxurious Natural Skin Care, has been speaking to the “why” for over 40 years. You might imagine a scientist (Bio-Chemist and Alchemist) growing weary of answering the same question repeatedly, but for Dr. Klein, this fuels his passion. Helping people to see through the smoke screen of the cosmetic/skin care industry has long been a goal, a goal that he’s trying to reach through many angles. It’s not just education that Klein enjoys sharing, it’s the skin care products themselves. This is why he founded his first skin care company (Jurlique) in the 1980’s, and has now raised the bar with JK7 ® . When he began formulating skin care, Klein says, “It was not a time of intense awareness or concern for natural ingredients and methodologies”. Standards of chemical use in skin care varied from country to country (as they still do) and though his European birth home upheld some of the highest standards, even then, he could see there was vast room for improvement. The freight train of consumer awareness, and a blatant refusal to be pandered to, has bred just the type of client the JK7 ® Skin Care creates for. “Our clients are interested in having the newest, most innovative, and effective, products”, says, Karin Klein. “They have the means to have the best, and they aren’t willing to settle anymore”. JK7 ® Laboratory, Hawaii