Simply Abu Dhabi III

8 SIMPLY ABU DHABI SAADIYAT ISLAND A NEW CHAPTER IN THE STORY OF THE UAE A new chapter is unfolding in the success story that is Abu Dhabi’s tourist boom. Saadiyat Island is undergoing a remarkable transformation. In 2004, the Abu Dhabi Tourism Authority (ADTA) commissioned the Tourism Development & Investment Company (TDIC) to take the stunning Saadiyat Island and create a multi-faceted destination – a world-class leisure, residential, business and tourist centre of global proportions, whilst also adhering to their important environmentally sensitive philosophy. The story so far... Journey to Saadiyat The A&J diaries have seen us visit some remarkable places and experience exceptional things on our travels around Abu Dhabi. From breathtaking beaches and desert resorts to unrivalled lavish accommodation and gastronomic delights, we have been fortunate enough to relax in the lap of luxury on many an occasional, soaking up the rich culture and heritage of a fascinating destination. We love Abu Dhabi and all it encompasses with its welcoming environment that boasts one of the highest per capita incomes and lowest crime rates in the world. The capital of the UAE is a truly cosmopolitan centre of business and leisure that never fails to disappoint with its ever-evolving tourist attractions, luxury hotels, fine restaurants and beautifully versatile natural landscape. A tempting climate and opulence on a grand scale contrasts wonderfully with historical landmarks and breathtaking mosques for a vibrant cultural experience to treasure. Abu Dhabi certainly holds a special place in our hearts and as regular visitors to one of the world’s fastest growing tourist attractions we are extremely excited about the incredible transformation taking place just 500 metres off the coast. Welcome to the Island of Happiness Welcome to Saadiyat Island – a unique island that is set to become one of the most desirable international destinations for the modern discerning traveller. ‘Saadiyat Island’ means ‘Island of Happiness’ and no name could be more apt for what is currently being created. As the development process of Saadiyat Island is now well underway we eagerly anticipate the creation of a world treasure – an island all-encompassing of a truly special cultural richness that will serve its residents and welcome visitors alike with a social, emotional and environmental outlook that is forward thinking and emotionally engaging. The UAE is very modern in its approach to expansion and improvement projects and the scale of the Saadiyat Island development is truly impressive. There is a vision for Saadiyat Island that extends far beyond your wildest dreams. The entire project is due for completion by 2018 and is created around an eco-sensitive philosophy. With the ‘master plan’ already well underway, on completion, Saadiyat Island will be a hugely sought-after international tourism destination which will be home to 145,000 residents and will attract thousands of visitors every year. If you would like to accept the thrilling invitation, we would like to take you on a special tour that provides the ultimate sneak preview of the island that will have everyone talking..