SimplyAbuDhabi XLIII

Azza Fahmy Jewellery: Azza Fahmy Jewellery combines cultural inscriptions and intricate craftsmanship to present to the world uniquely handcrafted jewellery inspired by 7000 years of history and modern cultural references. It’s a beautiful journey into story telling through the medium of timeless jewellery and integrating a modern, eclectic cultural curation. A timeless tribute to Egyptian history and symbolism T he brand was founded by Azza Fahmy, an Egyptian jewellery designer and the first woman to train in Egypt’s jewellery quarter, Khan El Khalili. Following her high-profile and critically lauded collaborations with London Fashion Week and the British Museum, in particular the exhibition ‘Hajj: journey to the heart of Islam’, for which she created a 9-piece bespoke collection, Fahmy founded ‘The Design Studio by Azza Fahmy’ in 2013, in partnership with Alchimia Contemporary Design School in Florence, Italy. In just a decade, the brand has become an international fine jewellery house of great provenance, and a special part of the fashion palette, with unique designs, handmade to perfection using and preserving ancient techniques, and highlighting Arabic calligraphy as a signature story telling motif. 212 | Simply Abu Dhabi