SimplyAbuDhabi XLIV
H eritage and craftsmanship. Innovation and technology. Design and aesthetics. The Swatch Group is a renowned Swiss conglomerate in the watchmaking industry, known for its diverse portfolio of luxury and high-end watch brands. Each brand within the group has its own heritage, craftsmanship, and identity, catering to different segments of the luxury watch market. While Swatch Group recently celebrated its 40th anniversary, many of the brands under the Swatch Group have long histories dating back to the 19th century or earlier. They are known for their tradition of exceptional craftsmanship, innovation in watchmaking techniques, and dedication to high-quality materials. Luxury watch brands under the Swatch Group are celebrated for their distinctive design languages, which blend classic elegance with contemporary styles. Owning a watch from a Swatch Group brand signifies exclusivity and prestige due to their limited production numbers, meticulous craftsmanship, and association with luxury and sophistication, making them highly sought-after among collectors and aficionados of luxury watches. We hope you enjoy this celebration of this exceptional group of watch-making masters. Simply Abu Dhabi | 107
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