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them in a loving embrace, and even the word, Ashiyana, means ‘safe home’ in Hindi. How do you see BEST ME Journey impacting the future of wellness? I believe that BEST ME will disrupt the consumer and corporate wellbeing market with the ‘retreat that never ends’, as well as the practitioner market with the ‘Yoga teacher of the future’—our coach training and support platform. My heartfelt desire is that both of these will help to nudge humanity onto a more positive trajectory. The wellness industry is highly competitive. What differentiates your brand from others, and how do you ensure that your retreats and courses remain authentic and impactful? My entry into Yoga and wellbeing coincided with meeting a spiritual master, Satyananda. This afforded me a deep insight into what it is to be human, and what stands in the way of way of our peace of mind and joy. With this perspective, I have approached everything that I do with the intention of reminding myself and others to awaken to our true nature. Authenticity has its own unique frequency of vibration. In fact, the highest frequency that is possible for a human. This is the frequency and resonance associated with presence or consciousness. Unfortunately, most of what we experience in life doesn’t emanate from the energy field of authenticity. In this context, my job is to ensure that Ashiyana and BEST ME remain true to their 266 | Simply Abu Dhabi
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