SimplyAbuDhabi XLVI

Interviewer: At Brics Mor timer Si lk, discretion is at the hear t of your business. What does true exclusivity mean in today ’s real estate market ? KJ: "True exclusivity is rarely about price tags alone, it ’s about access. As the saying goes, ‘When you go to a bank for a loan, they need to know you have money first .’ The same holds true in real estate. The most significant transactions in proper ty and investment don’t show up on publ ic l istings. They ’re positioned for those who are already in the know. It ’s about knowing where to look and who to trust . In today ’s market , the right oppor tunities aren’t always seen—they are known. Someone you know knows, but it ’s always about bui lding on who you know, ensuring you have ever ything you need to know." Interviewer: Your private members’ platform extends beyond real estate into l ifestyle and investment . What led to that evolution? KJ: Our cl ients operate at a level where their needs go far beyond real estate. When you are deal ing with individuals who acquire or sel l prime proper ties, it is o„en alongside other strategic assets—private funds, aviation, investments that shape their l ifestyle. The private members’ platform was a natural extension of what we were already faci l itating: a seamless ecosystem where our cl ients could access rare oppor tunities across multiple sectors. THE QUIET MARKET WHERE THE FINEST ASSETS CHANGE HANDS A N E X C L U S I V E CO N V E R S A T I O N W I T H K AY L A J O H N S O N S E N I O R P R I VA T E B RO K E R A T B R I C S MO R T I M E R S I L K

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