SimplyAbuDhabi VII

1 4 1 S I M P LY A B U DH A B I The World’s most stylish spy. We know which car he drives, we know which timepieces he sports and now we know his signature fragrance. T he James Bond 007 Fragrance for men debuted exclusively online and at the iconic Harrods store in London. Created by EON productions, the company behind the Bond films in association with Procter & Gamble, this fragrance marks the 50th anniversary of the legendary James Bond franchise and it will also see the launch of this year’s highly anticipated 23rd Bond movie Skyfall. Ingredients of the official James Bond 007 fragrance include the strong vetyver, blended with lavender and apple, combined in a sleek glass flacon. Bill Brace, VP of fashion brands for P&G comments: "The aromatic feugere fragrance family came to prominence in the Sixties - it was unmistakably masculine, mossy and ferny," he adds "But that was a while ago, so we wanted to move it on and give it a much more modern and sophisticated shell, which is why there's fresh apple, cardamom, sandalwood and vetiver." “It has been an exciting experience coming together and working with P&G to create the debut James Bond fragrance,” said Keith Snelgrove, Global Business Director of James Bond’s production house EON. “This is a special year for 007, and we are thrilled to launch this distinctive and sophisticated scent during Bond’s 50th anniversary year.” Ascertain the sensation of 007 with this suave, sophisticated and stylish fragrance. To compliment it, you will also need an Aston Martin and the Omega Seamaster…. 007 Bond, James Bond…

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