World of Coffee Dubai 2027: Saudi and African participation doubles

With global coffee prices easing from record highs and Brazilian exports expected to rise, the coffee industry’s attention is shifting back to growth, and the Middle East is high on that list. Specialty is the fastest growing segment of the Middle East and Africa coffee market, projected to grow by 9.05 percent a year through 2031.

The commitments already made to World of Coffee Dubai 2027 reflect that momentum. Saudi companies have doubled their floor space, African participation has doubled, and half of the 2027 space was booked before the 2026 show had even closed. New exhibitors include the Italian espresso machine manufacturer CMA.

The Center of Specialty

The sixth edition returns to Dubai World Trade Centre from 26 to 28 January 2027 under the theme The Center of Specialty, bringing growers, roasters, equipment manufacturers, importers, café owners and baristas together on one show floor.

For Dubai, it is another sign of the city’s growing role as the meeting point for the global specialty coffee trade.